I won't advertise with them because I'm proof I don't need to.
I've won the Super Service Award 3 years in a row, all A reports. 48 and climbing. I'm actually the leader in A.L. as far as plumbers in northern kentucky. So when you see me spouting off in the forums exercising my opinion, I do hold some clout from where I stand in my community. I have a reputation of professionalism at the highest level. Funny how I offend others with my opinions about how I treat my customer base.
If you go to a fine jeweler to buy diamonds, you expect professionalism, quality and a refined sense of precision in what you deal with.
If you go to Walmart to buy your diamonds, you should expect cheap prices, untrained representatives, and a discount. I don't ever want to be put in this category, and I surely don't want to draw a customer base in like this. It has a reputation of dealing with the worst and you should only expect more strife in doing so.
We as plumbers are in a profession where every customer has a personal situation that may or may not affect the relationship you have with him or her. I really appreciate my customers that respect this unspoken confidentiality agreement before I knock on the door. I don't care about their personal problems and I don't expect them to care about mine. I just want to do a top-notch job and execute the work in a timely fashion. All the story telling, all the cute gossip and endless chatter is for another time in the course of day, after work.
I'm not a robot, I'm not mean, I just want to do my job without being the ear of Dr. Phil. My record speaks for itself in my community. I just recently put up a billboard in my area with Lamar, I'm one of 2 sponsors for the fireworks celebration in my community and I contribute to all school functions within reason when asked to participate in advertising. Granted, I'm name branding my company name to get myself some security for the future, but I'm doing it tactfully and making sure that I pump hard earned dollars into my community so that we all benefit from the experience.
I'm talked about by other plumbers in my area. They know that if I come behind them and their workmanship doesn't follow industry standard and was down right inexcusable, they know what to expect. Short of a body slam on a hard mat at a wrestling match I make sure that they are held accountable for their actions. Most times I drive the issuance of public opinion to change their minds for the unkind deed towards what is now my customer. If you own a business and your help is either stealing or throwing out bad work, someone has to hold them accountable. Otherwise the pattern of deception continues.
A great deal of my customers are drawn to me by my honesty. They might not like what I have to say about their plumbing.........some think I'm picking on their homes as soon as I hit the door. LOL! Oh well, the knowledge is what they are paying for when I arrive. You don't know how good it feels to have the years in this profession and get paid consulting fees for work I never touch. Not estimates, just being called because of my reputation of a really good troubleshooter. I found out that on the internet it is very hard to adapt to not being able to see what the "whole" situation is. Most information leaves out some crucial details that could make solving the problem a lot easier.
I'm glad I took typing in high school. I can type lightning fast, I have to since I respond on so many forums. I have learned a great deal of knowledge on the www from hearing from others as well as the different methods of practice in this profession. It's nice to give back without pay sometimes to others. There are not a great deal of us plumbers that do that.
We should be considered a rare breed. Charity in a such a beneficial way for all to see, years to come.
Gotta go, time to eat and the race is on!
UFF